Social Content -
Girls Watch Girls Play
A selection of social and digital content created with Sophie Hurst through Girls Watch Girls Play (GWGP), including projects we have produced and appeared in across hosting, podcasts, campaigns, street and player interviews.
Commissioned by UEFA for the WePlayStrong platform, co-created with Sophie Hurst/GWGP: Fan-first social coverage at UEFA Women’s EURO 2025, producing 100+ pieces of real-time content across the tournament with a total reach of 561K+.
GWGP created branded social content for Bristol City Women to mark their partnership with Guinness 0.0. Concepted, hosted and produced a quiz format alongside player and fan interviews, filming and conducting interviews on the ground.
Heineken x UEFA Women’s Champions League 2025. Featured as on-screen talent with Sophie Hurst. Featured in Heineken’s global UWCL campaign, following the “Lucky Pub on Wheels” journey from London to Lisbon and appearing alongside football figures including Jill Scott and Thiago Alcântara.
.jpg)
On-going work with GWGP creators and Girlactico. Hosted and conducted player interviews at the 2025/26 WSL 1 and 2 pre-season Media Days. Created on-the-ground content and fan interviews with Tottenham Hotspur, and hosted branded activations and interviews in collaboration with Panini, Puma and Disney+.
